How to fix “Price doesn’t match your website” in Google Merchant Center

Merchant Center shows this as “Price mismatch between product data and landing page” or similar wording. Here’s what it means and how to fix it.

One-click fixStops products showing

What it means

Google compares submitted product data with the landing page. Price differences, variant defaults, currencies or regional prices can lead to disapproval.

How to fix it yourself

  1. Open the exact affected product URL and select the same variant shown in the feed or diagnostics.
  2. Compare current price, sale price, currency and any required regional or subscription details with the submitted data.
  3. Correct the authoritative source (store product, feed rule or integration) rather than fixing only a downstream copy.
  4. Wait for reprocessing and use the issue's review flow where Google requires it. Consider automatic item updates only after checking whether they suit your setup.

Step by step for your shop platform

Based on Google’s help page: support.google.com/merchants/answer/12159029. Google changes its rules from time to time, so check the issue’s own “Learn more” link in Merchant Center too.